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Brand monitoring

AI brand monitoring that tells you where to act

Nobody opens a dashboard every morning, so we watch for you. All six assistants are checked continuously for six kinds of change, from a competitor being recommended in your place to an answer that read your page and named someone else. Each email names the engine, the prompt and the answers behind it, so you know what to look at first.

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What we watch for

Six AI brand mention alerts, and what each one means

Not a configurable rule builder. Six findings the product detects, chosen because each one has an obvious next action. Each can be switched off on its own, and a move has to clear a floor you set before it counts.

Your rate moves.
A drop or a rise on one engine against the week before. A rise is worth knowing about too, while you can still find out why.
An engine goes quiet.
One engine stops naming you altogether while the others carry on.
A rival pulls ahead.
A competitor is named more often than you, pooled across engines, by more than the sample can explain.
Cited, not named.
An answer used your page as a source and named somebody else.
Described unfavourably.
How you are described, not just whether you are mentioned: more warnings than recommendations, in the mentions clear enough to judge.

Quiet by design

AI search monitoring that stays quiet in a quiet week

The failure mode for brand alerts is obvious: detect a drop, email about it every morning until it resolves, and train the recipient to filter your address. So everything found after a run arrives in one email, a second check on the same day sends nothing, and a change inside its own margin of error is never sent at all. A quiet week sends nothing. The same restraint runs through how we report everything else.

Deduplicated at the database.
A unique index on workspace, finding type and key. Not a best-effort check in code.
Email, not another inbox.
It arrives where you already read things, rather than in a notification centre.
Off is a real option.
Disable alerting per workspace and nothing is detected or sent at all.

Evidence attached

Why an alert needs its evidence attached

Assistants regenerate their answers each time they are asked, so movement is normal and some of it is noise. An alert that just says your visibility fell eleven points asks you to trust an aggregate, and the reasonable response to that is to ignore it. So every finding carries the counts behind it, and names the engine, the prompt and the page where there is one. In the dashboard, AI visibility tracking holds the rate that moved and the answers that produced it, and AI citation tracking holds the pages they cited, so you can tell a real shift from a bad week in about ninety seconds.

A competitor finding is pooled across every engine and prompt over the week, and sent only when the gap is bigger than the sample can explain, so a rival pulling ahead means the whole week and not one bad day on one prompt. Where you stand against every competitor you track, all week, is your AI share of voice.

No invented fixes.
We name the engine, the prompt and the page. We do not write advice from a day of data.
No severity theatre.
Six finding types, and no red, amber and green scoring layered on top.
Included everywhere.
On every plan of the AI mention tracking platform at no extra cost, from Solo at $9 a month.

Before you let AI brand monitoring email you

If something here is unclear, ask us before you sign up rather than after.

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What triggers an alert?
Six things: a drop in your visibility, a rise worth knowing about, an engine that stops naming you entirely, a competitor overtaking you, an answer that cites your page without naming you, and a shift toward negative framing. Those are the six the product detects. There is no seventh hiding behind a bigger plan.
How often will I be emailed?
Only when something happens, and we will not promise you a rhythm. Everything found after a run arrives in one email, never one per finding. A unique constraint on the workspace, the finding type and its deduplication key means a second check on the same day writes nothing and sends nothing; a change that lasts can be reported again on a later day, while it still clears the bar. A change that sits inside its own margin of error is never reported, so a genuinely quiet week produces no email at all. That is deliberate.
Can I turn alerts off?
Yes, per workspace. Alerting is a preference that can be disabled entirely, and when it is off nothing is detected or sent. You can also switch off any of the six findings on its own. We would rather you switch them off than learn to ignore them.
Are alerts included on every plan?
Yes, on all four plans at no extra cost, including Solo at $9 a month. Plans differ in how many prompts you track, not in which features you get.
Why alert on a rise as well as a drop?
Because a rise you cannot explain is information. Something you published, or something a competitor stopped doing, changed how a model describes your category. Finding out which is worth more than the alert, and you will only go looking if you know it happened.
Do alerts tell me what to do?
They point at where to act. Each finding names the engine, the prompt and, where there is one, the page, with the counts it rests on. A cited-not-named finding is the clearest case: the page the engine read, and the rival it named instead of you. We do not write advice for you, because a plausible-sounding suggestion built on one day of movement is worse than none. The answers, the citations and the sentiment passages are there so you can decide, and the next runs show whether what you changed worked.

Related reading

The rest of what we measure

Six more, all on every plan.

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Hear when a rival is recommended instead

Add your brand and your prompts. Alerts start watching from the first run and name where to act when something moves.

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On every plan

  • Every answer stored in full, with its citations.
  • Every rate shown with the number of checks behind it.
  • Cited-but-not-named reported as its own state.